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The Push-Up Challenge is run by a passionate crew raising awareness for mental health. In 2021, their team came to Four Stripes looking to improve their brand’s identity over the many facets it would showcase during the challenge, primarily through social media. We were proud to help deliver bold creative across all forms of print and digital in the challenge’s break out year.
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Key Objectives

Connect to the sporting and professional audience.

Attract new participants through strong branding.

Consistent design approach to all mediums.

Communicate strong brand presence.

Take part in a great challenge for a great cause.

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Roxy Pike

The Push-Up Challene

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