RE:GROUP
Building solid brand foundations for RE:GROUP
For 15 years, RE:GROUP has been providing services in the red dirt of West Australia. They needed a brand re-establishing an identity revamp to bring their forward-thinking practices and red dirt roots together in a fresh look. The rebranding process was a unique opportunity to express the story behind their brand and services. The new identity conveys what’s inherent to them, revolving around their Key business pillars. We brought their future-facing ideas to life while ensuring they stood out from the crowd.
Key Objectives
Developing a clear and cohesive brand strategy.
Standout as a leader in the mining and resources sector.
Designing an identity that encapsulates the brand strategy.
Strong brand identity guidelines ready to take to market.
A modern website that communicates their offerings.
