The Push-Up Challenge: 23' Campaign

The Push-Up Challenge 2023 brand campaign crafts a fresh narrative on mental health advocacy. With dynamic visuals that spark enthusiasm and challenge conventional norms, this endeavour makes waves in mental health. It invites individuals to join a movement directly tackling mental health hurdles, driving real change. By encouraging open conversations and destigmatizing mental health struggles, it’s creating a safe space for individuals to share their experiences and seek help without fear of judgment. Its genuineness and empathy strike a harmonious chord between accessibility and dynamic vigour. This unique fusion captivates attention, offering a new lens to view mental health issues.

Brand animation for a not-for-profit client
The Push up challenge merch brand application
The Push up challenge print brand application
The Push up challenge social media brand application
The Push up challenge social media brand application
The Push up challenge print brand application
The push up challenge merch brand application
The Push-Up Challenge social media brand application
The Push up challenge merch brand application

How we do it

We approach every project the same way – with equal parts strategy and creativity. we bring concepts to life creating brand identities and websites that tell compelling brand stories.

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Four Stripes acknowledges the lands where we live and work belong to the Whadjuk people of the Noongar nation. We respect the traditional owners and elders of Noongar boodjar and appreciate the opportunity they provide to us.

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